Friday, 23 January 2009
Tuesday, 13 January 2009
Tuesday, 6 January 2009
ReDraft of Question 1
I am looking into mobile phone advertising on the TV to see how phone manufactures use ideologies and values to attract certain audiences.
Firstly I looked on the Internet on YouTube and searched for the top 5 newest phones, I searched for the newest, as people would be more use to them and the technology will be more up to date. These phones where, Samsung Omnia, Nokia N96, Sony Ericsson XPERIA X1, Blackberry Storm and LG Renoir. Next I individually looked at each of the TV adverts of the phones on YouTube. After viewing all the videos I collected together the URL codes for the videos and written them down. I also started a blog, as I know I would be collecting a lot of info, this is where I will be able to store all of my online information, primary and secondary. On this blog, I posted my videos and then set up an online poll asking people which phone they would buy if they previously hadn’t owned a mobile phone. I then asked people to visit my blog and vote after watching the adverts. I also got the manufactures specification of the phones just so I could do some research to see which phone is the best. I got some questions together and created a questionnaire, this would have been a really good method if he companies I emailed, got back to me. However, Blackberry did get back to me and forwarded me onto another company who later said they couldn’t answer my questions.
